Pet Brands:
Stop Overpaying Agencies
Pet brands: Partner with pet influencers who drive real sales. Launch campaigns in days, not weeks. Track every sale.
Trusted by 500+ brands including:
Why Traditional Influencer Marketing Fails for Pet Brands
Marketing Director, Brand Manager, E-commerce Managers face these challenges every day
Cuteness vs conversion: High engagement doesn't always mean product sales
Pet type mismatch: Dog creators don't work for cat product promotions
Size/breed specificity: Need creators with relevant pet sizes and breeds
Product demonstration: Food, toys, and accessories need authentic use
Owner authenticity: Consumers can tell when pet owners don't love the product
Attribution gap: Can't track which pet account drove subscription box signups
Desire to stand out in growing pet influencer market? You're not alone. There's a better way.
How Pet Brands Launch High-ROI Campaigns in Days
Everything you need to run successful influencer campaigns—without the agency markup
Connect with 950+ pet creators across all animal types—dogs, cats, birds, reptiles, and more
Find creators by pet type, breed, size, and age—perfect matches for your products
Track product sales and subscription box signups with affiliate links and codes
Performance-based options: pay for sales, subscription conversions, or engagement
Direct creator partnerships eliminate agency fees—pay only 10% platform fee
Launch campaigns in days: find pet influencers and start partnerships quickly
Full content rights: use adorable pet photos on packaging, website, and marketing
The Platform Built for Marketing Director, Brand Manager, E-commerce Managers
Converting cute pet content into product purchases—that's what drives your decisions. Our platform is designed around that.
Launch Your Pet Campaign in 4 Simple Steps
From brief to live content: 7-14 days
Set Your Campaign Brief
Product type, pet category, target audience, budget, and content requirements. Takes 5 minutes.
Browse & Select Creators
Filter by pet type, content style, audience demographics. See pricing upfront.
Approve Content
Review before it goes live. 2 revision rounds included. Content goes live on agreed date.
Track Performance
Real-time dashboard: reach, engagement, clicks, sales, ROAS by creator.
Transparent Pricing—No Hidden Fees
What you'll actually pay (vs what agencies charge)
Micro-Influencers
10K-50K followers
$200-$1,000
per creator
Typical Campaign:
5-10 creators = $2,000-$8,000
Platform fee: $200-$800
Total: $2,200-$8,800
Recommended for: Brand awareness, product trials
Mid-Tier Creators
50K-100K followers
$800-$3,000
per creator
Typical Campaign:
3-5 creators = $3,000-$12,000
Platform fee: $300-$1,200
Total: $3,300-$13,200
Recommended for: Product launches, subscription drives
Macro-Influencers
100K-500K followers
$2,500-$15,000
per creator
Typical Campaign:
1-3 creators = $5,000-$35,000
Platform fee: $500-$3,500
Total: $5,500-$38,500
Recommended for: Brand awareness campaigns, major launches
Agency would charge 2-3x these amounts. You pay creators directly. We take 10%.
Real Brands, Real Results
See how brands like yours are achieving measurable ROI
FreshPaws Kitchen
Small business (10-50 employees) • $4M annual revenue
The Challenge
Fresh pet food subscription competing against kibble. Price ($80/mo) required significant value demonstration.
SocialBrandMatch Campaign Strategy
Budget
$18K
Timeline
8 weeks
Creators
10
10 pet parent creators with various dog breeds
Deliverables
Unboxing and feeding, Before/after health improvements, Cost comparisons, Picky eater transformations
Results
2.1M
Reach
145K
Engagement
$112K
Sales
6.2x
ROAS
Subscription Signups
1,400
Average Subscription Length
9.2 months
Before/After Posts
87
Vet Mentions
23 creators
"Pet parents needed to see real health improvements. The before/after coat shine and energy content was more convincing than any ad."
Jennifer Adams
Co-founder
ToughChew Toys
Small business (10-50 employees)
The Challenge
Indestructible dog toys for power chewers. Needed proof toys survive aggressive chewing.
SocialBrandMatch Campaign Strategy
Budget
$12K
Timeline
6 weeks
Creators
12
12 power chewer dog owners (Pit Bulls, German Shepherds, etc.)
Deliverables
Durability tests, Chew session videos, 30-day wear results, Size recommendations
Results
1.6M
Reach
118K
Engagement
$78K
Sales
6.5x
ROAS
Units Sold
3,200 toys
Warranty Claims
2.1% (vs 18% competitors)
Vet Approvals
8 veterinarians
Repeat Purchase Rate
42%
"Power chewer owners are skeptical—they've bought hundreds of "indestructible" toys. Real 30-day tests with Pit Bulls proved durability."
Marcus Johnson
Product Manager
GlossyPaws Grooming
Micro business (1-10 employees)
The Challenge
At-home grooming subscription box. Needed to show DIY grooming saves money versus professional groomers.
SocialBrandMatch Campaign Strategy
Budget
$9K
Timeline
4 weeks
Creators
8
8 dog grooming and pet care creators
Deliverables
Grooming tutorials, Cost comparisons, Tool demonstrations, Before/after transformations
Results
1.1M
Reach
82K
Engagement
$56K
Sales
6.2x
ROAS
Subscription Signups
890
Tutorial Views
340,000
Professional Groomer Savings
Avg $720/year
Tool Quality Rating
4.8/5
"Pet parents didn't know they could groom at home. Tutorials showing professional results without professional prices converted skeptics into subscribers."
Lisa Park
Founder
SocialBrandMatch vs Agencies vs DIY
See how we compare on what matters most
| Feature | Agency | SocialBrandMatch | DIY |
|---|---|---|---|
| Cost for $12K creator spend | $28K-$42K (130-250% markup) | $13.2K (10% platform fee) | $12K (but 70+ hours) |
| Time to launch | 3-6 weeks | 1-2 weeks | 2-4 weeks |
| Pet type/breed filtering | General pet content | Filter by specific breeds & species | Manual discovery |
| Pet age targeting | Not specified | Puppy, adult, senior filters | Must request |
| Veterinarian verification | None | Verified DVM badges | Manual check |
| Before/after transformations | Basic | Long-term health documentation | Self-coordinated |
| Pet food compliance | Minimal | AAFCO & FDA-compliant templates | Legal review needed |
| Training demonstration | Not specialized | Certified trainer filters | Niche discovery |
| Subscription box campaigns | Extra cost | Unboxing templates included | Custom coordination |
| Pet personality matching | Not considered | Energetic, calm, special needs filters | Must specify |
The Bottom Line: Get agency-quality results without the agency markup. Save time compared to DIY. Win-win.
Common Questions from Pet Brands
Everything you need to know before launching
Can we filter creators by specific pet types (dogs, cats, exotic pets)?
Yes! Filter by pet type including dogs (by breed size), cats, birds, reptiles, small animals (rabbits, guinea pigs), fish/aquatics, and exotic pets. Each creator profile shows their pet focus, number of pets featured, and audience demographics. You can also filter by content style (educational, entertaining, lifestyle).
How do you verify pet creators actually use products they promote?
Creators must provide proof of product use through timestamped photos, videos showing pets using/consuming products, and authentic testimonials. We review content for genuine product integration. Creators who fake product usage or mislead audiences are permanently banned from the platform.
How do we track sales from pet product content?
Each creator gets unique tracking links and promo codes. Our dashboard integrates with major e-commerce platforms to show clicks, cart additions, purchases, subscription sign-ups, and customer lifetime value by creator. You can see which pet types and product categories drive the most sales.
How quickly can we launch a pet product campaign?
From campaign brief to content going live: 7-14 days on average. Timeline includes: posting campaign (Day 1), selecting creators (Days 2-3), product delivery (Days 3-5), pet trial period (Days 5-10), content creation (Days 10-12), and content publication (Days 12-14). Pet food/treats may require longer trial periods.
Ready to Launch Your Pet Campaign?
Join pet brands who've ditched agencies for direct creator partnerships. 10% platform fee. Launch in 7-14 days. Track every sale.